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December 26, 2022 Flat design: features of the approach for the creation of websites and applicationsFlat design: advantages and disadvantages Flat design is one of the trends in design, which implies the use...
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December 12, 2022 Category manager: why retailers need to hire such a specialistWhat a category manager does: tasks of a specialist A category manager manages a company's product assortment. This...
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November 28, 2022 Why you need a brand universe: a guide to creating oneThe brand universe as the basis for video promotion According to research, Internet users spend 18% of their...
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November 14, 2022 Digital strategy: how to develop a plan of action to promote the brandDigital strategy: the main stages of development In this era of global Internet transition and digitalization, it is...
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October 31, 2022 Why every company should have a brand book: features of the documentWhat tasks are solved by the brand book: its creation A brand book is a document that contains...
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October 17, 2022 Performance marketing as an effective tool for solving specific problemsPerformance marketing: the benefits and characteristics of the direction Performance marketing is a combination of different tools to...
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October 10, 2022 Benefits of Pinterest as a platform for achieving business goalsPinterest: a source of inspiration and a tool for brand promotion In the past few years, analysts have...
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October 3, 2022 Who is a targetologist: peculiarities of targeting advertisingTargetologist: differences from other specialists working in social networks One of the most popular channels for promotion is...
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September 26, 2022 Article layout: common mistakes that spoil the appearance of the web pageArticle layout: what to look for in the design Poor article layout can nullify all efforts to write...
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September 19, 2022 The marketing mix: elements of the basic 4P modelHow to use the concept of the marketing mix to promote the product Promoting a product or service...
