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October 30, 2023 Email outreach: a review of a tool to replace cold callsHow to get leads with email outreach Searching for potential customers manually has long been an inefficient tool....
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October 16, 2023 How to audit Google Ads correctly: peculiarities of an account auditWhy regular audits of Google Ads are needed Google's Ads service contains many tools for setting up and...
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October 2, 2023 SEO optimization as an effective tool for small business promotionSEO optimization for small companies: how to avoid mistakes Small businesses play a significant role in the development...
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September 18, 2023 Neural networks: an overview of AI-based tools for creating visualsHow neural networks help solve design studio problems Neural networks are at the stage of development where their...
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September 4, 2023 Proper lead generation as the basis for developing a service-oriented IT companyLead generation: where to start the funnel formation process Getting the sales process right is important for IT...
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August 21, 2023 Call to action as an important element of a proposal and a brandingCall to action: rules for drafting A commercial proposal follows a clear structure where each successive element encourages...
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August 7, 2023 Web stories as an effective tool for increasing conversions on a mobile websiteWeb stories for an online shop: options for content ideas Although users are conducting more and more interactions...
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July 31, 2023 Archetypes as one of the branding toolsHow to influence archetypes with a visual: an overview of patterns Psychiatrist Carl Jung identified archetypes as an...
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July 24, 2023 Green PR as a new tool for brand promotionHow Green PR helps increase consumer loyalty The magnitude and consequences of climate issues are forcing people to...
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July 17, 2023 Google Local Inventory Ads as a tool to promote the physical storeHow to use Google Local Inventory Ads to advertise your local outlet E-commerce is pushing traditional physical stores...
