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March 6, 2023 What you need to know to increase traffic to the online store and increase visitorsWhat are the ways to increase traffic to the online store Since the beginning of the pandemic, online...
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February 6, 2023 KPI: how to determine the key performance indicators of productive businessHow to effectively apply the KPI system in the course of doing business Every business owner is constantly...
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December 12, 2022 Category manager: why retailers need to hire such a specialistWhat a category manager does: tasks of a specialist A category manager manages a company's product assortment. This...
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October 17, 2022 Performance marketing as an effective tool for solving specific problemsPerformance marketing: the benefits and characteristics of the direction Performance marketing is a combination of different tools to...
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September 19, 2022 The marketing mix: elements of the basic 4P modelHow to use the concept of the marketing mix to promote the product Promoting a product or service...
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August 22, 2022 Personalizing newsletters: how to increase customer loyalty through recommendationsHow personalization of newsletters helps to increase conversions Personalization is an established trend on the market. The customer...
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July 25, 2022 Why marketing research is indispensable for any businessMarketing research: features and advantages of the approach Effective promotion of a company or its product is impossible...
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June 27, 2022 The strategy of digital marketing: where to start work on promoting a product or brandWhy a digital marketing strategy is necessary for business success The success of any business depends on correctly...
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May 30, 2022 CRM for distribution: the benefits for running a successful businessWhat tasks can solve CRM for distribution The distribution market is gaining momentum and is one of the...
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May 2, 2022 Types of customers and work with them: how to get a loyal customerTypes of customers: classification by marketers Any company's products or services are designed for a specific target audience,...
